The Benetton Group SPA has teamed up with international musician Youssou N'Dour for the "Africa Works" campaign which promotes a program aimed at offering microloans to small business owners in Senegal. These beautifully amazing images, which depict ordinary Africans in all their splendor, are the result of famed African-born and English-educated photographer James Mollison. This is Mollison's fourth campaign with Benetoon and hopefully not his last. Check out a few of the photographs below as well as a video created by Youssou N'Dour.
To find out more or to become involved in Africa Works, please click here.
All images courtesy of the Benetton Group SPA.